How to build a brand that represents a Food-For-Good Tech that develops innovative foods and promotes well-being among consumers, the Amazon people and the forest?
THE MORE YOU NOURISH, THE MORE THE RIBEIROS GET WELL AND THE AMAZON TOO
Awí Superfoods is a Food-For-Good Tech that develops innovative foods and promotes well-being among consumers, the Amazon people and the forest.
They promote the conservation of the Amazon, teach about agroforestry and respect the environment, work together with riverside dwellers, encourage the local economy and support projects with a positive impact.
We help Awí with its new positioning, visual identity and brand experience.
initiatives that respect the
environment and local culture.
the well-being of people, the forest and the planet.
WE GREW UP
venturing into the diversity
of nature to discover
healthy eating and
the change in you and we promote the standing forest.
WE BEAR FRUIT
nutritious and tasty
superfoods - and we start a new harvest!
the fruit of the union between taste, nature and purpose.
The Awí Superfoods brand is a typographic brand with fluid and rounded, referring to the forests and rivers of the Amazon.
The accent on the "i" is leaf-shaped, reinforcing the link with the
nature and balancing the brand as a whole.
Complementary elements were created from the shape of the sheet.
as graphics and mandalas enriching the identity.